Kevin Roberts - Worldwide CEO of Saatchi and Saatchi Weighs In On Radio and Love

May 5th, 2008 · No Comments

by Doug Zanger

As is very well documented, I am a big Lovemarks fan. I consider Kevin Roberts to be one of the great minds and leaders in the world of advertising and branding and it has been a lifelong goal to speak to him. That dream became reality today as he graciously took time out of his very busy schedule to speak about the power of love and radio.

If you haven’t yet purchased or read his groundbreaking book, I highly encourage that you buy it and dig in. It has completely changed the way I approach the creative process. It’s messages are intuitive, clear and will remain timeless: it’s all about love.

1 Star2 Stars3 Stars4 Stars5 Stars (2 votes, average: 4.5 out of 5)
Loading ... Loading ...

Tags: interviews

0 responses so far ↓

  • There are no comments yet...Kick things off by filling out the form below.

Leave a Comment